The Layar Reality Browser

As industry pioneers, Layar hosts the world’s leading mobile augmented reality platform with thousands of developers and content layers, and over 10 million installs of the Layar Reality Browser.

Augmented reality technology enables the enhancement of real world objects with digital information, and it’s Layar’s goal to make this accessible for everyone.

Layers on the Layar platform include various types of engaging experiences, complete with interactive and immersive features like 3D objects and animation. Location-based layers help users to find nearby locations, including cafés, shops and other businesses, as well as historical locations and monuments.

Other layers let users play games within their environment, browse for clothes in a 360-degree virtual shop, or even view artwork placed digitally into the real world. And the new category of layers created with Layar Vision will let users unlock digital experiences from images and objects in the real world.

With Layar Vision, these digital experiences can be launched from visual triggers, like magazines, posters and newspapers. Layar Vision enables the creation of layers and applications that recognize real world objects and display digital experiences on top of them. This new functionality lets layers become truly immersive as seemingly ordinary objects come alive with interactivity.

See our introductory Layar Vision video for examples, or click here to learn more about Layar Reality Browser, including ways to contact members of our community of developers and artists.