32 new layers have been launched recently. Amongst them a couple of “Art & Culture” layers, which makes you enjoy virtual art in Layar or helps you to find art around you. We talked to Alex Young from MOB (Mobile Online Business Pty Ltd), who developed the Sculpture by the Sea layer in Australia in 2009 and with Russell JVM Gutierrez from flippingNORMALS (Hong Kong Art walk 2010 layer) and Christian Meinhardt from Superimpose (WTC and Virtual Public Art Project layers), who launched art layers recently.
|What inspired you to develop these layers? Christian: “It is all about the perception of reality, it is about adding layers of abstraction as well as visible information to our surroundings and thereby enhancing our understanding of the world. A great aspect of this is to show realities that have been or that could be, as in the WTC layer project that brings back a reality that does not exist anymore. But you can go even further and think about creating additional or parallel realities existing on top of our common reality. That is an aspect you will find in the VPAP [Virtual Publik Art Project] layer project, here we offer artists the possibility to create new kinds of realities, that allow us to see the world through the eyes of the artist, thereby redefining it.|
|Who made the art objects visible in the layer (and what does a such a layer mean for the artists)? Christian: “The Virtual Public Art Project (VPAP) was initiated by US-based artist Chris Manzione and realized in cooperation with Superimpose. Starting with an inaugural exhibition of works shown on 14 locations around the globe more artists and artworks will be added over the coming months.”|