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Meet Layar: Sanne Walvisch

Chris Cameron November 23, 2010

It’s that time again to get up-close-and-personal with one of Layar’s fabulous employees. This week, we meet interim Web Channel Manager Sanne Walvisch. As her title suggests, Sanne knows her way around the Layar blog, so she’s authored her own profile for this week. So without further ado, take it away Sanne!



Hi! I’m Sanne (aka @SanneW, Sanne Eva Walvisch, ©1978 Amsterdam, the Netherlands). As interim web channel manager I am responsable for all the online marketing activities.



My parents are happily divorced and remarried. That’s why I have 2 full older brothers and 2 half younger ones. The oldest one is 45 while the youngest one just became 18, I’m exactly in the middle! Entrepreneurship and creativity runs through the veins of my family. My mum’s a jewelry designer, my father an architect and 3 of my brothers run their own creative businesses.  I grew up in Heemstede - a small and quiet town 20 km from Amsterdam.



The one thing most funny about my career is that I never finished any study for what I’m currently doing. I used to study social works, but dropped out after 2,5 years. After that I studied fashion design. During my last year I started to work as a web editor at a big Dutch weekly womens magazine. I thought it would be a good way to get myself into working at the fashion department. Big mistake! I loved working on the website and really found my passion: getting people to know new technologies. That is something I really love doing. That was already 8 years ago. After managing several online editorial offices as an online (brand) manager, I started my own business and do that on ad interim base recently. Currently I’m busy at Layar.



Working at Layar is like driving a car in 1932. There’s such an innovative, emerging, revolutionary, buzzing atmosphere at the Layar office! We don’t know for sure where Augmented Reality is going to end up and what we see is just the beginning. The opportunities are endless. That’s an amazing thing to work with.



Layar as an organization is growing rapidly. Processes are being defined and departments are being formed. The flexibility of the organization and the international group of people in the team creates a very pleasant atmosphere to work in.



As Sanne’s title also suggests, she is the temporary interim Web Channel Manager and thus we are looking to fill this position full-time. If it sounds like you might be interested, be sure to check out our vacancies and apply!

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