Layar
Part of the Blippar Group

Blog

LINDA. Augments Its 2nd Issue with L’HOMO.

Chris Cameron April 24, 2012

A few months ago, we proudly announced our partnership with LINDA. magazine to augment the pages of its special issue with “Oprah-style” giveaways. Now, LINDA. and Layar are coming together again for another special edition: L’HOMO.

L’HOMO. is an anual special issue from LINDA. that focuses on culture, issues and awareness of the gay community. In past years, cover shots and interviews in the magazine have sparked debate about the taboos of homosexuality in pop culture, sports and politics.

This year, LINDA. has augmented the L’HOMO. issue with Layar, allowing readers access to social media connections, instant shopping options, extra videos and even - yes - explicit content.

Scanning the cover and photos of interviewees provides links to Twitter and Facebook. Quickly see tweets about L’HOMO. and connect with the people in the magazine. While flipping through ads and descriptions of cool products, you can now quickly tap a “buy” button to be taken instantly to a webshop on your phone.

And in one eye-catching example, you can access rather explicit content, as one male model bares all… yes, all! See if you can find which page holds the surprise.

The L’HOMO hits magazine stands tomorrow, April 25th. To give it a try right now, scan the pages after the jump to view what the magazine has to offer. And for more, check out the video below!

Email this article
 
We request not to sign up and further make payments for Layar services. Please proceed to use Blippbuilder to create AR experiences.
We use cookies to improve our services. Don’t worry, they don’t store personal or sensitive information and you can disable them at any time in your browser settings.