Today, Layar has surpassed a huge milestone. The Layar App, the mobile application for iOS and Android which has served as the backbone for the growth of Layar as a whole, has now been downloaded more than 30 million times!
This is a huge moment for Layar and for interactive print. The growth of the Layar Creator and interactive print is evident in the continued download growth of the Layar App across the world. Now the interactive print content created by over 40,000 publishers is easily viewable on an app with over 30 million downloads.
With Layar on 30 million devices and smartphone sales expected to hit 1 billion in 2013 alone, it is clear from these amazing numbers that the world is ready for augmented reality. As hardware technology and internet connectivity progresses, users are hungry for more information and are looking for ways to fulfill this need.
The world is ready with 1 billion smartphones in 2013 and Layar is ready with 40,000 publishers and 30 million downloads. These incredible milestones underscores the fact that interactive print is here and it’s taking the print world by storm.
Are you ready to use Layar to integrate your print and digital channels, add additional revenue to your ad sales and grow consumer engagement? Get started today!
To mark this occasion of 30 million downloads, we’ve put together a report that illustrates some of the key facts and figures and provides a current snapshot of Layar. In it you will find…
- Global download stats
- Real results from our customers
- Interactive print usage stats
- Numbers regarding our robust workload
- And more!
Thanks to everyone who followed along and to each one of our 30 million downloaders – it’s you who have made Layar into what it is today. Here’s to the next 30 million!