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Blog: Business

Important note: Reserve your Webinar seat now!

maurice groenhart January 6, 2010

Later on today we will broadcast our first Layar webinar from our HQ in Amsterdam. To attend this webinar you have to reserve your webinar seat. Seats are now available (up to 1000). Use the invitation below to register.



Reserve your Webinar seat now at:
https://www2.gotomeeting.com/register/203615363



Title: Layar Webinar
Date: Wednesday, January 6, 2010
Time: 5:00 PM - 6:00 PM CET



After registering you will receive a confirmation email containing information about joining the Webinar.



System Requirements
PC-based attendees
Required: Windows® 2000, XP Home, XP Pro, 2003 Server, Vista



Macintosh®-based attendees
Required: Mac OS® X 10.4 (Tiger®) or newer

Permalink: www.layar.com/news/blog/78

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Topics webinar on the 6th of January

maurice groenhart January 4, 2010

First off all we would like to wish you all the best for 2010.



As you all know we planned our first Layar webinar for the 6th of January. We received several requests on topics some developers would like to know more of or want to discuss. We compiled the following program for this webinar and all the topics we received will be covered. There is room for questions or discussion after each topic.


  1. Welcome

  2. Why we pulled Layar from the Appstore? (update and beta testers group)

  3. Layar presentation - facts, figures, update and much more

  4. Layar Ecosystem

  5. Tips and Tricks - How to improve your layers

  6. Feedback

  7. Questions


How can I attend this webinar?



Space is limited.
Reserve your Webinar seat now at:
https://www2.gotomeeting.com/register/203615363



Title: Layar Webinar
Date: Wednesday, January 6, 2010
Time: 5:00 PM - 6:00 PM CET



After registering you will receive a confirmation email containing information about joining the Webinar.



System Requirements
PC-based attendees
Required: Windows® 2000, XP Home, XP Pro, 2003 Server, Vista



Macintosh®-based attendees
Required: Mac OS® X 10.4 (Tiger®) or newer




Permalink: www.layar.com/news/blog/76

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First Layar Webinar

maurice groenhart December 22, 2009

We would love to be more in touch with our Layar Content Creators: share with you our thoughts and ideas and give you the opportunity to ask us questions and give us feedback.



For this we will organize a webinar on January 6th at 17.00h Amsterdam time (CET; check here for your local time). Save the date, up to 1000 people can attend. Conceptual, commercial and technical topics will be covered, please let us know in advance if you have specific items you want to discuss you can mail them to info@layar.com

How can I attend this webinar?

1.  Please join my meeting, Wednesday, January 06 at 05:00 PM CET.
https://www2.gotomeeting.com/join/759190410



2.  Use your microphone and speakers (VoIP) - a headset is recommended. Or, call in using your telephone.



Australia: +61 (0) 2 8014 4937
Austria: +43 (0) 7 20881406
Belgium: +32 (0) 28 08 4296
Canada: +1 647 724 3554
Denmark: +45 69 91 88 69
Finland: +358 942 599 121
France: +33 (0) 182 880 462
Germany: +49 (0) 892 2061 168
Ireland: +353 (0) 14 845 982
Italy: +39 0247921241
Netherlands: +31 (0) 208 080 384
New Zealand: +64 (0) 9 925 0313
Norway: +47 21 04 29 12
Spain: +34 911829783
Sweden: +46 (0) 852 503 473
Switzerland: +41 (0) 225 3314 54
United Kingdom: +44 (0) 203 318 4724
United States: 909-259-0010
Access Code: 759-190-410
Audio PIN: Shown after joining the meeting



Meeting ID: 759-190-410



Send your topics now and see you online on the 6th of January!







Permalink: www.layar.com/news/blog/74

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Autotriggers used in AR Music Promotion Campaign with SEEDA

Rhymo December 17, 2009



We just heard that System K in Japan has launched a very cool campaign with the wellknown japanese hip-hop artist SEEDA.



Seeda will release a new single next week. System K collaborated with him to create a promotional layer. In the week leading up to the CD release fans can visit major locations around Japan (Tokyo Tower, Kobe Mosiac, Sapporo Clock Tower). When fans get close to these wellknown landmarks in Japan, the layer will autotrigger an audio sample of the new single Wisdom. Layar users are the first to hear the new track and are also treated with a special video message from Seeda that is personalized for each location.



Autotriggered actions associated with objects is a feature that is supported by Layar Reality Browser 3.0. Any developer can add an autotrigger to an object. Developers can customize the range (when does the autotrigger need to be activitated) and the action can be customized (play audio, play video, open website, etc). It’s very exciting to see this feature of our platform being used in such a creative way.



So if you are in Japan just search for SEEDA in the Layar Browser and you will find the special promotion layer.



seeda22seeda12

Permalink: www.layar.com/news/blog/71

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Climate Action Layer

maurice groenhart December 15, 2009

In time for the United Nations Climate Conference in Copenhagen, ClimateActionMap.org is excited to announce a mobile version of the map using the Layar platform. ClimateActionMap.org is a non-profit online platform that allows cities across the globe to share their best practice climate initiatives. Today more than 40 cities around the world have listed their best practice climate initiatives and more are joining each week.



The Climate Action Layer has been launched just in time for the UN Climate Conference (COP 15) in Copenhagen where government leaders from more than 100 countries are gathering along with 20.000 participants from non-profits to negotiate a global agreement to curb CO2 emissions. ClimateActionMap.org is presenting the map together with its partners from the US National League of Cities, Local Government Denmark and UN Habitat in order to highlight the importance of local government action in reducing CO2 emissions.



ClimateActionMap.org was launched in June 2009 to help communicate local climate initiatives to a global audience. Sharing our local knowledge and expertise globally is fundamental if we want to address climate change in a serious and timely manner. Our mission is to educate, inform and inspire governments, communities and businesses about the innovative local climate action activities around the world. Local Governments and local initiatives are key factors for creating a successful implementation of any Post-Kyoto agreement.



The ClimateActionMap.org platform is free to use for any city administration in the world. It allows cities to easily upload information, images, video and files about climate initatives using a simple and intuitive web interface. It also allows cities to track and manage their climate initiatives across different city departments and helps communicate climate initiatives to a broad range of stakeholders by generating a city scale map of local climate initiatives.



The Climate Action Layer was developed by Winvolve. Winvolve has developed multiple successful Layars and applications and is one the forefront of new technology. They are Layar representing partner in North-America and work closely together with local and international organizations in concept creation and development of Mobile and Application experiences.



You can visit Winvolve’s website at www.winvolve.com.
To read more about the Climate Action Map visit www.climateactionmap.org.



indoorclimatemlistclimatemap3

Permalink: www.layar.com/news/blog/69

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