Layar
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Blog: journalism

Layar Augments De Tegel 2011’s “Newspaper of the Future”

Chris Cameron April 16, 2012

Click here to read the Dutch press release!

Layar is very proud to be a part of the 2011 De Tegel journalism awards. Each year the event honors various achievements in journalism - it’s basically the Dutch version of the Pulitzer Prize.

This year, De Tegel is using a unique, new newspaper design to announce the winners, and they’ve given it a digital twist with Layar.

Today in The Hague, De Tegel holds its annual awards event, where the new paper design, filled with info about the winners and nominees, will be passed out to attendees. The paper was specially designed with tabs, an invention by Koos Staal (Staal & Duiker) and Matin van Ee (BDU). The new design aims to be easier to handle and read while remaining attractive to advertisers.

Each nominee has a photo and description which have been augmented with digital content. Readers can scan the images to view videos, hear more information or read the nominated works.

Have a look at the example pages after the jump and scan them with Layar to check out the project!

Read more »

Permalink: www.layar.com/news/blog/377

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ARE 2011 - Adriano Farano on AR in Journalism

Chris Cameron May 31, 2011

When was the last time you picked up a newspaper? Maybe there was one laying around on the train during your morning commute, but this day and age, a physical print newspaper is a form of media being consumed less and less.



With the countless number of better ways to receive up-to-the-minute news and information, newspapers just don’t stand a chance. The problem for most news organizations is that newspaper subscriptions and advertising have made up a significant chunk of their revenue, and those two areas have been struggling with the rise of new media.



So it makes sense that those interested in preserving journalism are concerned with finding ways for it to connect with readers through new media. Enter Adriano Farano, who spoke at Augmented Reality Event earlier this month about the topic of augmented reality and journalism.



To hear how Adriano thinks these two industries can come together, check out the video of his talk embedded below!



Permalink: www.layar.com/news/blog/291

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