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Blog: muzar

Layar Helps NY Town Discover Its Past

Chris Cameron June 26, 2013

Layar partner Muzar has helped create a new historical lens through which residents of Port Jefferson, New York can look to see what their town looked like long ago.

As part of the Port Jeff Portal project, the city’s rich history comes alive with location-based photos juxtaposed against the current reality with content in the Layar App.

“Imagine if you could be transported back in time and experience a familiar place as it was 30, 50, or 100 years ago…the buildings…the people…the history,” the town said in a press release today. “Over time digital “walking tours” will be added and updated giving fresh new looks at different historical and chronological points.  The free mobile application available to most major devices will be the gateway into the past of Port Jefferson going back up to 100 years.”

Permalink: www.layar.com/news/blog/504

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Seasonal layers: Have a happy easter!

Redactie April 3, 2010








Already in 2009 great “seasonal layers” have been developed. For instance, Zehnder communications have developed a great layer especially for the 3-days New Orleans Voodoo (music) Festival. Festival-goers, with Layar-enabled phones, could get information on performances, attractions and services.
For easter Marc René Gardeya, from Hoppala, has developed the “Hoppala goes Easter layer”. The layer lets you place 3D easter eggs around the world and leave messages for your friends. You can search for eggs wherever you are. Ochio.nl has developed a special “easter egg search game” layer for The Netherlands. (Here at Layar Headquarters Amsterdam we can’t wait to see all the creative ideas for a “Queensday layer” the 30th of April - which is THE national celebration in the Netherlands).

We talked to Marc René Gardeya and Jeroen Meijer from Muzar.org (Christmas greetings layer dec 09) about developing “seasonal layers”.



Why a seasonal layer?








Marc: We’re right at the dawn of that new medium called augmented reality. It is an experience medium.
Jeroen: “The seasonal Xmass layar for us actually started as a joke. “wow” it would be kind of cool to have Santa hovering over your house, seemingly useless but fun. Remember this was the first seasonal layar around. After that we had to think of a way to make it possible, even for a layman to geocode the location and to send somebody else a mail “warning” them of a giant Santa over their house. Developing this Layar was very usefull for us to get to know the 3D capabilities better and getting hands on experience in the integration of fixed- and mobile internet. Moreover, it generated quite some demand from a comercial perspective!








What is  (was) the functionality and usage of the layer?



Marc: Augmented reality on this medium is so great beause of three things: It combines the real and the virtual, it’s interactive and realtime, and it’s 3D. This is what “Hoppala goes Easter” is about. It combines the real and the virtual - place eggs at your friends place, it’s just that they’re augments. It’s interactive and realtime - place eggs right from your phone, right where you are, and they’re instantly there. And it’s 3D - walk around our exclusively designed eggs. It’s lots of fun!
Jeroen: “Actually, this Layar was intended to replace all xmass cards around. They take up valuable natural resources etc. No not really…it was just made for a very small audience. As I see present seasonal layars they attract a bigger audience, also due to the fact that Layar is getting main-stream now.”


Anything else you’d like to share?
Marc: “We’re working on some great products due for this year. Please feel free to follow Hoppala news on Twitter @hoppala_eu.”
Jeroen: “Go out there and be creative…. why only seasonal greetings? Why not birthday cakes, congrats, etc. Lets augement the world!”

Happy easter!

Permalink: www.layar.com/news/blog/106

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New Splinter Cell game launched using Layar

Maarten Lens-FitzGerald April 1, 2010


>>>>
HQ sent you to Amsterdam to investigate the murders of several Third Echelon agents. They were your friends… The name of the suspect is Sam Fisher. Its your job to find him.



In town, HQ leads you from point to point while briefing you on missions. Overcome the challenges and solve the puzzles along the way. Follow the clues to Sam’s secret hide out. Be prepared for surprises…
<<<<



Do you want to play Splinter Cell: Conviction in the streets of Amsterdam? We do.



This is the first time a major game developer like Ubisoft uses Layar to launch a new title. With the Layar platform they have created a unique and engaging AR game. The objective is to introduce and promote the launch of the latest release of Spinter Cell for Xbox. Its a prime example of how the capabilities of the Layar platform and the reach of the Layar Browser can be used to create an engaging and fun experience to promote a multi million dollar game.



The Splinter Cell AR game was developed by marketing agency Blutarsky and Layar developer Muzar.org using Layar’s Augmented Reality platform.



Game play
As an agent of the Third Echelon you are in direct contact with HQ. At specific locations in Amsterdam HQ will provide you with instructions. These are your missions. To complete a mission you need to fulfill a task. When a mission is completed successfully the next location is revealed guiding you through town. This is all designed in style of the console game. The game play is in sync with the console version. Its about being smart, waiting for the right moment and solving the puzzles, all within the Layar Browser.











[caption id=”attachment_8412” align=”alignnone” width=”187” caption=”Mission briefing: Look for clues on the street”][/caption]



[caption id=”attachment_8399” align=”aligncenter” width=”179” caption=”Find the location of the murders”][/caption]



[caption id=”attachment_8400” align=”aligncenter” width=”179” caption=”BOOM!”][/caption]


Permalink: www.layar.com/news/blog/105

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Newest launched layers: Christmas wishes, listen to music, enjoy art, useful layers for holidays and more…

Redactie December 23, 2009

xmassgreeting Seasonsgreetings



Description: Send your Christmas Greetings in the Muzar Layar. Add  your own Santa Claus POI on the Muzar website
Country: international
Developer: Jeroen Meijer
Developer Company: Muzar.org



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wisdom WISDOM



Description: SEEDA feat. ILL-BOSSTINO, EMI MARIA; The famous Japanese rapper Seeda’s new album, promoted through Layar. At 3 locations you can listen to one of his new songs.
Geographical spread: Japan
Developer: Scott Halcomb
Developer Company: SystemK



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livebooksearch Local Book Search



Description: LibraryThing Local Book Search connects you to the “real” world of bookstores, libraries, festivals, fairs and other book-related venues. You can filter by type of venue and distance. All venues link to LibraryThing Local, where you can find detailed information like address, hours, phone number, wifi availability and upcoming events. Venues can be added and edited with a free membership at LibraryThing.com.
Geographical spread: international
Developer: Michael Bannister
Developer Company: LibraryThing.com



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art ART - 3D layer



Description: Find museums and art galleries in Spain.
Geographical Spread: Spain
Developer: Pablo Garcia
Developer Company: ELIPSE AD



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vangogh Gogh-mented reality



Description: Het leven en werk van Van Gogh in Nuenen, Noord-brabant, Nederland
Geographical spread: Nuenen, Netherlands
Developer: Michel Meeuwissen
Developer Company: Vrijetijdshuis Brabant



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tweetphoto TweetPhoto



Description: Discover photos uploaded to TweetPhoto!
Geographical spread: international
Developer: Guillermo Proano
Developer Company: GPP Software, LLC



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tweetjourney TweetJourney



Description: Create and share your journey based on your geotagged Tweets. http://TweetJourney.com
Country: Denmark, Norway, Sweden
Developer: Fredrik Davidsson
Developer Company: Teknograd AS



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partygek Partyagenda



Description: De Nederlandse augmented partyagenda. Wil je weten welk feestjes en in welk club in de buurt van jou zijn? Wij laten je de feestjes zien op de huidige dag. Maar het is ook mogelijk om een aantal dagen vooruit te kijken welke feestjes er komen (tot aan 14 dagen). Bij sommige feestjes zie je ook de flyer die erbij hoort. Zijn er geen feestjes op de jouw geselecteerde dag, dan laten wij de meest recente feestjes zien.
Geographical spread: Netherlands
Developer: Fransjo Leihitu



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plnawigacjaDelta Odry



Description: Ułatwienie nawigacji po wodach Zalewu Szczecińskiego i okolic. It shows every buoy and many navigation lights on the 10 waterways on this waters. It is designed for sailing on this waters, as a backup for traditional ways of navigation, mostly for smaller boats without built in professional devices.
Geographical spread: Location Odry Delta, Poland
Developer: Grzegorz Motowilczuk
Developer Company: PROINFO Marketing & Consulting



plnawigacja_mapviewplnawigacja_realityview_verticalplnawigacja_realityview_horizontal



transportTransport



Description: Encuentre estaciones de metro, tren y parkings.
Geographical spread: Spain
Developer: Pablo Garcia
Developer Company: ELIPSE AD



transport1



vaconline Hotels & holiday homes



Description: Partner of Booking.com and Belvilla. We are the European leader in online hotel bookings and vacation rentals. Use this layer to find your hotel or vacation rental. From hotels and holiday homes, log cabins to lakefront and oceanfront villas to ski slope condos - there’s so much to choose from: more than 57.000 bookable hotels online and we offer over 15,000 online bookable holiday homes in 16 European countries.
Geographical spread: international
Developer: Tom Schuyten
Developer Company: T-Network.BE



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valkdddcom Van der Valk Hotels



Description: Van der Valk has over 80 hotels in the Netherlands, Belgium, Germany, France, Spain, Bonaire and the United States.
Geographical spread: Netherlands, Belgium, Germany, France, Spain, Bonaire and the United States
Developer: Fons Sonnemans
Developer Company: Objectmap BV



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maya Maya



Description: A message for you. Maya, 2109: http://loveletterstothefuture.blogspot.com/. When key words from the location clues were entered in order , they unlocked the last video! Thanks to everyone that helped unlock them - watch Maya’s final transmission on the site. Let’s hope we can change our world for the better, for our grandchildren - and Maya’s - sake…
Geographincal spread: international
Developer: Timen Rienstra
Developer Company: Triangle Studios



hongkongrotterdamtoronto



climate Climate Action Map



Description: ClimateActionMap.org. On this Layar you will be able to learn about initiatives that cities and municipalities around the world are implementing to reduce their climate impact. This Layar will help educate people, companies and governments of the many innovative solutions that are being implemented at the local level to reduce CO2 emissions and adapt to the impacts of climate change.
Geographical spread: US and Denmark (live at COP15 from 7-18 Dec)
Developer: Mathijs Gajentaan
Developer Company: Winvolve



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cop15 Copenhagen Layer



Description: See Climate and Environmental facts around Copenhagen
Geographical spread: Denmark
Status: Pending Review
Developer: Johannes la Poutre
Developer Company: Squio



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south Antarctica - International Reserach Stations



Description: The ‘coolest’ Layar possible: Antarctica Research Stations. Discover and Find all current Research Stations on Antarctica.
Country Code: Antartica
Developer Name: Mathijs Gajentaan
Developer Company: Winvolve



maps AR map



Description: powered by openstreetmap
Geographical spread: international
Developer: Sascha Hendel
Developer Company: archINFORM



masvigo más Vigo



Description: La primera aplicación de realidad aumentada para la ciudad de Vigo. Con miles de empresas y servicios localizables rápidamente.
Geographical spread: Vigo, Spain
Developer: Roberto Vidal
Developer Company: MASVIGO



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bankinterinm Portal inmobiliario



Description: Oferta inmobiliaria de Bankinter
Geographical spread: Spain
Developer: José Millares change
Developer Company: SIGNO Ingeniería del Territorio



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layarbandung food n’ fashion



Description: this is layer about food and fashion in Bandung Indonesia
Geographical spread: Indonesia
Developer: V Information Project
Developer Company: V Information Project



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tendumi Tendumi Campings



Description: Guía de campings en España.
Geographical spread: Spain
Developer: Gorka Esnal
Developer Company: Tendumi



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restaurant1 Restaurant



Description: Encuentre restaurantes, hamburgueserías, pizzerías, bocaterías cerca de su posición.
Geographical spread: Spain
Developer: Pablo Garcia
Developer Company: ELIPSE AD



restaurantrestaurant2



ttcbus TTC - Toronto Bus planner



Description: This layer shows the closest TTC subway & bus stops around you. For each bus stop it will show you the next busses. including destination and route information.
Country: Toronto, Canada
Developer: Andree Toonk
Developer company: Created by NetKnowledge.ca for Toronto



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happymeetHappy Meet



Description: Flirt & chat with people around you
Geographical spread: international
Developer: Pablo Garcia
Developer Company: ELIPSE AD



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corcubion Concello de Corcubión



Description: Servizos, elementos turísticos e outros puntos de interese en Corcubión.
Geographical spread: Corcubión, North West Spain
Developer Name: Francisco Xavier Sotelo
Developer Company: Sixtema



icultura Mapa Cultural Galego



Description: Censo de infraestruturas culturais no territorio galego. Cultural locations in Galicia, Spain
Geographical spread: Galicia, Spain
Developer Name: Francisco Xavier Sotelo
Developer Company: Sixtema



auswiki AusWiki



Description: Shows wikipedia entries for points of interest around australia. Also allows users to view images and leave feedback.
Geographical spread: Australia
Developer: James Cole
Developer Company: Pallian



stadtausstellungStadtausstellung.at



Description: Firmen und Freiberufler aller Sparten aus der Umgebung
Gegraphical spread: Astria
Developer: Stefan Grosz
Developer Company: stadtausstellung



tuottee Tuotteet ja palvelut



Description: Fonecta löytää tuotteet ja palvelut läheltäsi
Geographical spread: Finland
Developer: Teemu Hänninen
Developer Company: Fonecta Oy



chainoffavors Chain of favours



Description: Exchange things and services or sell them.
Geographical spread: international
Developer: Pablo Garcia
Developer Company: ELIPSE AD



chainoffavours



plreklama Reklamy 3D



Description: Możliwości platformy Layar w wykonaniu proinfo-reality.pl
Country: Poland
Developer: Grzegorz Motowilczuk
Developer Company: PROINFO Marketing & Consulting



plreklama_poznan_goldeneggplreklama_poznan_proinfo1



dallasareasportsfields Dallas Area Sports Fields



Description: Provides a detailed layout of the various public sports fields available in the Dallas area.
Geographical spread: Russell Creek Park, Plano, Dallas, US
Developer: Rohit Gupta
Developer Company: Quasar Solution

Permalink: www.layar.com/news/blog/75

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Send your own 3D seasonsgreetings

maurice groenhart December 18, 2009

Muzar.org has just launched the new, free and augmented way of sending season greetings.



At the  www.muzar.org one can submit the coordinates of the home / house or whatever from the recipient and add a personal message. You can even choose the 3D model you want to place at that location. After completing the form an email will be sent to tell the lucky one he / she has received a 3D card (with a small explaination how they can view the “card”).



Imagine the possibilities of creating, sharing and giving away public or personal messages and 3D objects and pictures.



Spread the word and make this Xmas and new year celebration an augmented one.

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Permalink: www.layar.com/news/blog/72

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