Last week we announced Layar’s partnership with LINDA. magazine, the largest women’s glossy in the Netherlands. 

In addition to LINDA., we’ve also had an exciting Layar partnership brewing in the US with popular do-it-yourself technology magazine MAKE. 

MAKE magazine enriched this month’s Toys and Games issue with Layar technology, adding videos, social sharing, links to additional online content and more.

The Toys and Games issue is on newsstands now in the US, so pick up a copy and launch the “MAKE Magazine #28” layer, or take a sneak peak at the digital content in this demo video.

This week marks a first for Layar territory, as developer John Cleater, in collaboration with the Builder’s Association, integrated Layar into their latest project: a multimedia live theater production titled HOUSE / DIVIDED.

The production uses John Steinbeck’s classic novel The Grapes of Wrath as a narrative backbone, telling contemporary tales of foreclosure by following economic refugees and migrants from two different American eras. 

HOUSE / DIVIDED explores the changing meaning of home, homelessness, and place both in the present moment and in the broader context of the American mythos.

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Throughout the summer, we’ve covered some of the highlights of Bruce Sterling’s Layar-sponsored AR design class at the Art Center College of Design in Pasadena, California.

As all good things must come to an end, so has this class, but not without some impressive final student projects! You can read all our posts related to the Design Class here.

This video was made by students Josh Finklea, Nico Sala and Jason Yeh for a concept called See/k. The See/k concept is intended for a store experience and was developed for a high culture fashion label as a means to create interest in the release of a limited edition perfume. Check it out!

See\k from joshua Finklea on Vimeo.

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Throughout the summer, we’ve covered some of the highlights of Bruce Sterling’s Layar-sponsored AR design class at the Art Center College of Design in Pasadena, California.

As all good things must come to an end, so has this class, but not without some impressive final student projects! Over the next couple of weeks, we’ll be sharing videos of these projects as well as footage from the class presentations with Layar strategist Gene Becker making a guest appearance to offer comments and feedback. You can read all our posts related to the Design Class here.

This next concept was created by Riccardo Valerio and showcases his location-based AR game called BitHunt (there’s also a BitHunt layer currently in testing). The game is centered around real-world exploration, clue finding, puzzle-solving and treasure hunting (with BitCoins that you can turn into cash!). 

This video will make you want to rush out the door with nothing but your phone and a Tintin-like sense of adventure—check it out!

Throughout the summer, we’ve covered some of the highlights of Bruce Sterling’s Layar-sponsored AR design class at the Art Center College of Design in Pasadena, California.

As all good things must come to an end, so has this class, but not without some impressive final student projects! Over the next couple of weeks, we’ll be sharing videos of these projects as well as footage from last week’s class presentations with Layar strategist Gene Becker making a guest appearance to offer comments and feedback. You can read all our posts related to the Design Class here.

These next two videos were made by students Shi Jie (CJ) Lim, Shih-Hao (Tony) Chiu and Ailun (Karen) Chiu for a mobile app concept called Dobu Dobu. The first video is a demo of the Dobu Dobu virtual pet-making layer (not yet public), and the second is a concept video for a magical 3D Augmented Reality experience centered around interacting with your virtual pets. 

Perhaps Dobu Dobu is the Tamagochi of the future…

Dobu Dobu Prototype Video from Zooproot on Vimeo.

Dobu Dobu from Zooproot on Vimeo.

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